The Wendy’s 3conomics commerical campaign is really trying to milk the whole economic spin a little to much for me.  It was ok when the Freakonomics book came out since it was new and was the first play on words that I remember with the word economics.  Then there was Wikinomics, another book playing on the word economics.  I was fine with this one too, but now with Wendy’s doing a major nation wide advertising campaign with a bandwagon idea is pretty disappointing.   I don’t know what advertising agency they paid to come up with the Wendy’s 3conomics campaign but I am pretty sure a 1st year college student could come up with something much better.  Maybe some of you like the ads, but you have to agree that it is not creative or original.

Thinking of starting a simple business but have no budget for public relations and advertising?  Not a problem.  Social networking sites like Facebook and Myspace, to name a few, are becoming ever-so-popular among professionals in all different industries as PR outlets with little or no cost.  Contrary to popular belief Facebook is not only for college students and Myspace is not only for young singles or up-and-coming music artists.  In fact, just the other day I had a friend request from my father, a well-respected fifty-something attorney.  Whether you make your business a basic Facebook Profile or start a Myspace blog, sites like these could be the best advertising tactic and are so easy to use. (more…)

Is McDonald’s trying to add class to their restaurants?

In 2006 they started using real brick on the exterior instead of a cheaper material like vinyl siding.  Inside they added flat screens and soft, luxurious chairs that make the restaurant more inviting.
I do not eat at McDonald’s except for on road trips because it is the only food available.  This will not change my perspective on McDonald’s. What about you?
Will this give McDonald’s food more perceived value?
How much does the interior decorating matter to you? (more…)

I have been reading GarryConn.com for the past week or so and I can’t tell you how informative it has been.  His post are in simple english any beginner can understand.  I recommend anyone looking for great, unique tips about how to blog, get traffic to your website and make money online to go to his blog every day for a week and tell me if you learn anything.  I bet you will.  So what are you waiting for? Go see him!